The three-day 2026 Shanghai International Transportation Engineering, Intelligent Transportation Technology and Facilities Exhibition (Intertraffic China 2026) has successfully concluded at the Shanghai Auto Exhibition Center!
At this industry event, our company made a strong showing, showcasing our high-performance road marking paints, intelligent road marking construction equipment, and online road marking service platform, among other road marking products and services. Leveraging 30 years of experience in the road marking industry, our comprehensive industry chain layout, and continuous innovation, we fully demonstrated our strength and industry leadership as a globally unique supplier across the entire road marking industry chain, successfully completing our exhibition journey.
I. Exhibition Highlights:
A vibrant and bustling atmosphere, accolades and benchmark achievements
This exhibition attracted numerous industry leaders and business partners, and our booth was consistently packed with visitors. Industry experts, partners, and professionals from both domestic and international backgrounds flocked to the booth. Visitors meticulously examined our road marking equipment, carefully observed our high-performance road marking paints and production lines, downloaded and experienced the "TRAFFIC MARKING MARKETPLACE" and "SPECIAL VEHICLE RENTAL" online service platforms, and engaged in in-depth discussions on product performance, construction techniques, digital transformation, customized services, and industry transformation and upgrading. Our high-quality products, convenient platform, win-win cooperation model, and comprehensive solutions won high praise from our visitors, resulting in several potential collaborations.
With its broad industry vision, leading product portfolio, innovative online platform, win-win business model, and especially its complete full-industry chain layout and the industrial support it provides for the transformation and upgrading of the road marking industry, TATU Highway Group garnered numerous industry honors at this exhibition.
II. Full Product Line Showcase:
Full-Chain Layout, Creating a One-Stop Road Marking Solution
(I) High-Performance Road Marking Coatings:
Multi-Brand Collaboration, Building a Comprehensive Coating System
Leveraging its industry-renowned own brands, Tatu and Geny, and the full range of products offered by its strategic partner brand, Greelude, the Group has constructed a comprehensive, multi-standard road marking coating product system. This provides perfect construction material support for various road marking types, marking methods, and application scenarios. In particular, the showcased high-value road marking coating series, including nano-nylon hot-melt, high-gloss, high-durability polyester two-component, and long-lasting pure acrylic room-temperature coatings, offer a new path for the industry to popularize high-durability, high-visibility road markings.
Leveraging its strong technological, production, and service capabilities, TATU Highway Group has also launched two distinctive services: EPC (Engineering, Procurement, and Construction) of paint factories and OEM (Original Equipment Manufacturing) of paint brands, providing partners with comprehensive empowerment across the entire process, encompassing materials, equipment, and services.
 |  |
 |  |
(II) Intelligent Construction Equipment:
Hardcore Intelligent Equipment, a Powerful Tool for Industry Transformation and Upgrading
As a leading global manufacturer of specialized road marking equipment, our company has developed numerous independently used equipment that fills gaps in the domestic and global markets, boasting leading-edge technology.
This exhibition showcases a full range of road marking construction equipment, including marking vehicles, line removal vehicles, ride-on marking machines, and small marking machines, providing numerous original solutions to address pain points in the road marking industry. Five new marking/line removal equipment models, hailed as the industry's "Five Golden Flowers"—the 5121THX hot-melt marking vehicle, the 5040 blue-plate hot-melt marking vehicle, the 5041THX blue-plate dual-component/room-temperature marking vehicle, the 5120TXC micro-milling line removal vehicle, and the WRD5041TSG silent melting vehicle—made their debut, precisely tackling a series of industry pain points and providing indispensable equipment support for changing the outdated "manual" marking methods in the road marking industry and promoting the modernization and upgrading of road marking construction.
(III) Three Major Digital Platforms:
Building a Digital Ecosystem to Solve Industry Pain Points
Based on solid hardware products, our company has built three major online service platforms for the industry. These platforms provide digital channels to address long-standing pain points in the road marking industry, such as the difficulty in purchasing good products, finding good services, accessing incomplete industry information, and inconvenient interaction among peers. This promotes the integrated online and offline development of the road marking industry.
 |  |  |
As the world's first comprehensive online service platform for road markings, TRAFFIC MARKING MARKETPLACE integrates industry products, technologies, construction and resource allocation, information interaction and other channels to achieve information exchange, resource sharing and win-win cooperation.
SPECIAL VEHICLE RENTAL is China's first professional crash protection vehicle rental platform, providing a one-stop solution to the industry's problems of difficulty in finding, using, and returning vehicles, and building a standardized, efficient, and transparent crash protection vehicle rental ecosystem.
TaTu Intelligent Connectivity is the first vehicle-to-everything (V2X) management platform in China's highway construction industry. Relying on digital intelligent network operation and management technology, it enables comprehensive cloud-based control of vehicle/equipment location, work time calculation, and construction trajectory, significantly improving project management efficiency.
III. Exhibition Concludes, Win-Win Cooperation:
For 30 years, we have been dedicated to the industry, driving transformation through both hardware and software. From intelligent paint production lines to high-performance road marking materials, and paint factory construction services, from modern construction equipment to win-win cooperation centered on equipment, and the establishment of a series of online service platforms, we are committed to building a new sustainable industry ecosystem for the global road marking industry.
While the exhibition has ended, cooperation is still possible. We welcome partners from all over the world to discuss product procurement, service supply, platform entry, OEM factory construction, project joint ventures, and other business opportunities. Through a strategic cooperation model of strong alliances and mutual empowerment, we aim to jointly build a sustainable development ecosystem for the global road marking industry!
24-hour nationwide customer service hotline: (+86)400-615-8161 (+86)400-600-5128
